After Mary Hart bought the 250 acre farm in KY, she knew the large barn would be perfect as an event space – especially for weddings.
The word hart, means a male deer so she knew that was a great fit for a logo. We kept a rustic yet upscale feel – topped off with a rich black paper and silver foil for the business cards.
Branding Process
Even though we had a clear starting point of using a deer (hart) in the logo, it’s still a process to lock in the look and feel. To the right, you’ll see the “rejects” that lead to the final design on the left.